Article Marketing Plan: Amazingly Easy Steps!

Article Marketing Key Steps:

Article Marketing is a excellent way to get free Search engine traffic . The key is having a solid article marketing plan. You need to set a goal of writing and submitting at least one article per week to have any impact on your website traffic. You must follow through and stick to your guns and make sure you publish the number articles you have set in your plan for each month.

My article marketing plan calls for to write and submit 1 article per week for my fishing site, now some weeks I write more, but never less than 1 per week. You are probably thinking why only one article a week , why write and submit dozens of articles a week? Well you need to understand you are building a foundation for your business so quality of your articles is key to building a on-line respectability. Remember your goal to be recognized as a expert in your Selected niche market.

Article marketing is not a quick hit traffic generator, This process takes time and your website traffic increases will be over time. There are some ways to jump start your efforts by automation but you need to learn the basics before using these tools. But I can guarantee this traffic will be quality targeted traffic. I have been using article marketing for about two years now and my sales have doubled.

I have identified below some key steps you can use to develop your own marketing plan.

#1 Like I said in my opening paragraphs above you need to identify your “niche” market to be successful with your efforts. The more specific you can be with your article marketing plan the more success you will have. You will build your whole plan based on what you choose in this step, that is why I have Identified it as #1.

#2 Create a keyword , keyword phrase list of at least 50 keyword phrases. These words need to be associated with the “niche” market you have chosen. {I do not recommend you start out targeting single keywords, select keyword phrases about your niche that are two and three words in length. Concentrate on using keyword phrases that are two and three words in length.} To be honest with you I have never done very well with single keywords in my articles. It has been my experience that single keywords do not score high for me on the search engines. If you have a low advertising budget, like most of us, I would like to suggest an excellent free keyword phrase generator that is offered by Google adwords. This service is free and you do not need to deposit any money. Type in a single keyword that is associated with your “niche” market. Adwords will generate a list of two and three keyword phrases for you. Make sure you download or copy this list for future use when you are writing your articles.

#3 Start writing articles that use some of the keyword phrases from your list . Start out writing by inserting your two and three word phrases as you go. One thing about keywords or phrases is that you do not want to repeat the same targeted word or phrase more than once every 100 hundred words. Take for example, if I were writing a article about article marketing and targeting the phrase “ Article Automation” and the length of my article was say 700 words, I would need to make sure this key word phrase was not used more than once every 100 words and no more then 7 times total. There are some twists you could use like mixing it up and instead of using “crappie fishing you could use “crappie angling” Its up to you. Just don’t repeat the same phrase in a 100 word count, the search engines penalize you for doing so and your article will not score well. Remember concentrate on the quality of your article when inserting keyword phrase. It’s important that you get the attention of the reader.

#4 Your next and final step is creating and developing a good article directory list to submit your articles too. There are some steps to this that I recommend you use because all article directories are not created equal. You need to build a list of directories that prioritized by their Google rankings. To get a listing of directories just do a search using the key word “article directory” as your search term. You will get a list of thousands of sites. There are two sites you must put on your list right now and they are ezinearticles.com and searchwarp.com. Now to prioritize these sites for my list, I use a free website ranking tool that works great for this application. Type in the following keyword phrase “website ranking tools for Google” at Google’s search box to find a free ranking tool suitable for you, or just e-mail me and I send the link I use. Concentrate your list on rankings of “6”,”5”,”4”,”3” . Article directories with these rankings will get you the most website traffic.